DNN comes with a built-in module “Google Analytics” for web analysis. You can find it under Admin > Google Analytics in every DNN installation. Setting it up is easy: Just enter your Google Analytics Tracking ID and your page views will be tracked. You can optionally disable tracking of admins (which is quite useful as you probably don’t want to distort your reports). Evoq Content – DNN’s enterprise version – comes with “Google Analytics Professional”. In addition to DNN’s standard module, the Professional version features options for segmentation.
However, DNN and Evoq are limited to page view tracking. Tracking events such as downloads, search requests, and dead links (404) is not possible with either of them. This is why we developed DNN Google Analytics Advanced. Continue reading